Making social media happen in government: case study of NSW Department of Education
DECEMBER 11, 2011
Barriers to engagement include loss of control, staff performance, ROI, brand reputation, security, and poor understanding. DET has now transitioned to SocialText, and have 13,640 users after 4 months. I’m at the launch meeting of the social media community of practice set up by Institute of Public Administration NSW (IPAA).