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Figuring Out Content Strategy

Adaptive Path

honestly can’t understand how I’ve gone as long as I have without really digging into content strategy; it just seems so obvious now.

Content Curators

Dan Pontefract

In a world where the pure volume of digital content swells with each passing day, we mustn’t cave into a digital only existence.

a simpler approach to content management

Harold Jarche

There is relevant and irrelevant content. The relevant content is often found through referrals. The best example of a CMS is the Web.

Pulling informal learning

Harold Jarche

Informal learning is mostly Pull. Connections are more important than content in the networked enterprise. Informal Learning

Content isn’t a silo

Clark Quinn

Consequently, so too is content. Content is used in many ways, whether via apps, through the web, or print. Our silos are breaking down.

Under the ‘Content’ Cover

Clark Quinn

Too often I see instructional design training and tools, in addition to talking about ‘objectives’ and ‘assessment’ (which I tend to call ‘practice’, for hopefully obvious reasons), talking about ‘content’. So if we’re not scaffolding here, we run the risk of creating content that may be well-written, but isn’t well- designed. Right?

Informal Learning – the other 80%

Jay Cross

The start-up stiffed me but the paper morphed into the Informal Learning book. Informal Learning – the other 80%. Execution is the goal.

Apple’s content blocking is chemo for the cancer of adtech

Doc Searls

That’s why they’re enabling “content blocking” in iOS 9 (the new mobile operating system that will soon go in your iPhone and iPad). Says Apple , “Content Blocking* gives your extensions a fast and efficient way to block cookies, images, resources, pop-ups, and other content.”

What Comes First, Content Creation or Curation?

Beth Kanter

might qualify this a bit by saying, there is no curation with awesomely addictive social content ! Curated Content Formats. Content

Controversy over Informal Learning

Jay Cross

When the book on informal learning came out, nay-sayers attacked me as some kind of loony. Can informal learning do any worse? Not much.

Five Steps to Making Your Content Mobile Ready

Dawn of Learning

To date, however, according to Bersin by Deloitte, only 12% of learning content is mobile-enabled. Going Agile with content nuggets.

Content Strategy, Creation, Organization, and Measurement

Beth Kanter

So we want to make sure that we getting conversions from our content — which, depending on the content type, is a variety of next actions.”

It’s not about the content

Jay Cross

For any given subject, they planned to write the initial content themselves to insure it was the very best. What did I think? Reality is messy.

Does Extreme Content Delivery = Learning?

Beth Kanter

Source: Zazzle. How do you learn? Having participants talk is better than listening. Images are better than words for instructional aids.

Content and continuous learning: The cornerstones of a learning architecture

Dawn of Learning

seemingly inevitable aspect of bolstering L&D organizations and creating a more robust learning architecture is content. paradigm shift.

How Nonprofits Get Significant Value from Content Curation

Beth Kanter

Instead, content curation helps us keep focused. Synthesis: Combining ideas and themes or boiling down a lot of information into a summary.

7 Fantastic Free or Low Cost Sources To Get Images for Your Content Strategy

Beth Kanter

Images, visuals, videos, and infographics are being staples of nonprofit’s content strategy, especially for social channels.

The top 10 opportunity costs for single source content strategy

Dawn of Learning

When you think about your company''s digital learning content strategy, what''s the first thing that comes to mind? Virtual Classrooms?

Cost 78

7 Tips To Help You Focus In Age of Distraction: Are You Content Fried!

Beth Kanter

Then there’s the whole other world of organizational content that you need to consume or create to get stuff done!

The Unexpected Benefits From Content Curation

Beth Kanter

Laura Quinn from Idealware shares the results from a reader survey conducted in the last issue about content creation and curation. Content

Content Curation for Nonprofits – Notes from #13ntccur8

Beth Kanter

The session was designed to balance content delivery with peer interaction. ” Content from where I found this excellent resource.

Are You Content Creation Impaired? Here’s Some Tips and Resources

Beth Kanter

Content Marketing:  Overviews, Context,  and Frameworks. Here’s how they applied to content marketing: 1. Content

How To Use Facebook Metrics To Give Your Audience the Content They Want Most

Beth Kanter

Content Analysis of Comments on post and shares. Content Engagement MeasurementSource: Uploaded by user via Beth on Pinterest. Virility.

Pinterest: A Tool To Curate Relevant Visual Content for Your Audience

Beth Kanter

There is so much content being created and shared, that making sense of it is getting harder and harder unless you have context. Content Visua

Tools 52

If You Do Nothing Else, Use An Editorial Calendar and Measurement for Your Content Strategy

Beth Kanter

Participants at FFL Training Doing Content Strategy Brainstorm. ContentThe LightBox Collaborative  2013 Editorial Calendar is here!

What Can Nonprofits Learn from Robin Good, the Best Content Curator on the Planet?

Beth Kanter

Content Curation for Nonprofits. This area,  content curation , is a social media competency that I’m focusing  in my own learning and teaching.

Best Practices for Content Curation for Nonprofits at Social Media for Nonprofits Conference

Beth Kanter

Also, you need, as Jan Gordon points out in the skype video interview, to know the audience’s content consumption patterns and interests.

3 reasons to change your learning content management strategy now

Dawn of Learning

The technology market research firm Radicati Group estimates the enterprise content management market will bloom from $5.1 billion by 2017.

Learning Content Management Systems (LCMS) for Managing Course Assets

Tony Karrer

I received an inquiry from a reader at a large company that is continuously working on large projects with lots of course content running around. Along the way, a lot of the LCMS products on the market have become more about a kind of authoring approached with content stored in a database that is transformed into courseware.

Don’t be Complacent and Content

Clark Quinn

While it’s a vendor-driven show, there were several valuable presentations and information to help get clearer about designing content.

NTEN Webinar Reflections and Resources: The Unanticipated Benefits of Content Curation

Beth Kanter

The Unanticipated Benefits of Content Curation. They key point I wanted to make was that content curation is not social sharing. Conten

From Content to Experience

Clark Quinn

A number of years ago, I said that the problem for publishers was not going from text to content (as the saying goes), but from content to experience.  I think elearning designers have the same problem: they are given a knowledge dump, and have to somehow transform that into an effective experience. What’s a designer to do?

Workshop content: Creating results using social media – the HR perspective

Ross Dawson

thought I would share the visual content we will be using during the workshop. Workshop: Creating Results With Social Media in HR. Enterprise 2.0

experience-sharing vs information-sharing

Harold Jarche

Useful content doesn’t come up by magic. Content also doesn’t come up as a result of an imposed structure. Content arrives on platforms because some people feel a strong ownership for it and believe that there’s value in sharing it. Tag clouds help create a map for users so they can browse through the content.

How To Recognize Great Content Curation: Curating Curators

Beth Kanter

Content curation: Best practices. Everyone can be a content curator! There is a distinction between being data-driven and  data-informed.

Open strategy: News Limited shares its inspirations on the future of paid content

Ross Dawson

So once again hats off to News Limited for sharing this useful information with the world at large. However the reality is that almost none do.

IBM’s Lotusphere 2011 Highlights – People-Centric vs. Content-Centric by Louis Richardson

Luis Suarez

Welcome to the successful transformation from a content-centric organisation to a people-centric one! Not the content they produce.

Content Curation: Are You A Fire Hose or A Focusing Lens?

Beth Kanter

Does your nonprofit do content curation as part of its content strategy? ContentFlickr Photo by Salendron.

Information, Money and Related Subjects

Irving Wladawsky-Berger

we remain more or less content with paper money - not to mention coins that are literally made from junk,” writes Professor Ferguson.  “. The UID project aims to issue each resident in India a 12-digit unique number, which will be stored in a centralized database and will be linked to basic demographics and biometric information

How to support informal learning

Jay Cross's Informal Learning

Cross is a champion of informal learning, Web 2.0, and systems thinking. They are currently refining informal/web 2.0 Interview.