Once You’re Lucky, Twice You’re Good
Jay Cross
AUGUST 31, 2008
Once You’re Lucky describes the re-incarnation of the web in Silicon Valley through the inside stories of the entrepreneurs behind PayPal, LinkedIn, Digg, Six Apart, Facebook, Yelp, Twitter, and others. Today’s successes are social networks built for one’s friends that just happened to prove viable as companies. Six years later, people’s crap detectors were still too finely tuned to buy into a new vision with abandon.
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