How Much Time Should Your Nonprofit Invest In Different Social Media Channels?

Beth Kanter

Earlier this month, the Ad Council hosted a webinar on the topic of social media ROI with three great social media minds to help us navigate these and other thorny online issues. According to David Almacy, the best five tools to measure social media ROI right now are: TweetDeck.

Learning With and From Others: Restructuring Budgets for Social Learning

Dan Pontefract

The trend may have started with Facebook and Twitter being used inside company firewalls as a toe in the water, but it quickly shifted to specific social media tools being developed for specific corporate uses. specifically “the use of emergent social software platforms within companies.”. Social software such as video servers, collaboration platforms, and microblogging tools do in fact require an investment to reap benefit thereafter. But where is the ROI?

Trending Sources

2012?s Top articles on Working Smarter

Jay Cross

” Working smarter embraces the spirit of agile software, action learning, social networks, and parallel developments in many disciplines. Which countries have the most Twitter users per capita? Creating a Return on Investment (ROI) calculation for Enterprise 2.0

ROI 42

Edge Perspectives with John Hagel: Community 2.0

John Hagel

To make it easy, I keep the same acronyms – ROA, ROI and ROS - but just attach different meanings. ROI – Return on Information In this context, I emphasize information in the form of participant profiles - participant backgrounds, interests, activities and relationships.

ROI 74

The False Promise of "Adopt now, and all will adapt"

Martijn Linssen

Yet, it is the greatest spoiler of new business for middle-sized companies and up Yes, its inevitable that outside vendors, software makers and SaaS offering companies will talk their own language to you. Business or Pleasure? -

Social and Network Learning - Free Online Discussion - June 18

Tony Karrer

How can ROI be calculated? What lessons can learning professionals apply from Facebook, Twitter, iPhone applications, and other software and technology trends? Topics include: ROI of networks, Value Networks, fragmented conversations and sensemaking, and the next stages of social and learning networks in organizations.

ROI 2

More on community management (part 3 or “what’s in a name”) | Full Circle Associates

Nancy White

And Twitter. How do you measure your ROI on intuition? More often they suggest a service role, someone who deals with the rough parts of whatever software you are dealing with and makes sure that the needs of the group are met even if the system doesn’t meet them.

ROI 2

Social Media Planning and Evaluation for NGOs | Full Circle Associates

Nancy White

From an engineering perspective any technology, be it a tool, software, or processes and procedures, or new work practices, is a solution. Track how many times a blog post has been viewed (using your blog software or a tool like Google Analytics ).

Communities and Networks Connection Hotlists

Nancy White

Notice how many are about Twitter ! Twitter Compared to IM, Email and Forums - Collaborative Thinking , March 2, 2009. Social Media ROI: Measuring the unmeasurable? How to use Twitter for PR - FreshNetworks , March 15, 2009. Twitter 3 years on, and why it’s the killer app!

Social Media Planning and Evaluation for NGOs

Nancy White

Track how many times a blog post has been viewed (using your blog software or a tool like Google Analytics ). There is more than quantitative metrics for evaluating your social media ROI. Dutch perspective on ROI. Social Media Campaign ROI calculator.

Top 100 eLearning Items

Tony Karrer

My Top 25 blogs for 2008 Blogging as Reflective Practice The Elearning Apprentice Part 2: A four-level framework for evaluating social network ROI. Using eLearning Learning , I thought it would be interesting to go look what it thinks are some of the top items of all time. Learning 2.0 - The Things How we read online. -

RFP 2

eLearning Topics

Tony Karrer

When you look at the keywords on the left you see things like: Social Learning (356) Social Media (411) Twitter (725) Google Wave (22) Camtasia (76) Adobe Captivate (71) Social Network (460) Now, the content set in this case are highly skewed towards innovators as compared to the topic sets being used by my past analysis (training conferences). That indicates that someone is talking about that year and about twitter in the same content.

Social (hiccup) CRM tools

Martijn Linssen

It cost me over a full day of research, downloading and trying software, viewing demos, chatting to people, asking around. You need to deploy communitites and software in order to honeypot your users? I took the tour on the Twitter Community and that gives a good insight.

[from gminks] Social Learning Measurement : eLearning Technology

Tony Karrer

I like what Kevin Jones talked about in Objection #13: How Do You Measure ROI? Rachel Happe suggested some measurements of ROI. Ace showed a 500% ROI in under six months just by connecting dealers through discussions boards so they could share expertise. eLearning Technology Tony Karrers eLearning Blog on e-Learning Trends eLearning 2.0 eLearning Solutions Enterprise 2.0

ROI 2

My Moodle Test

Xyleme

Sophia Peters provides another interesting post entitled Deciding Between Open Source and Proprietary Software? In her article, she makes the following assertions: Open source software has grown to include […] an adherence to established standards, which is a high priority for open source software development. Proprietary software has closed standards that hinder further development. I think open source software can be a great viable solution for many organizations.

Reflecting on the first half of 2009

Jay Cross

Wherever possible, we’re replacing proprietary software with open source. Twitter /jaycross. Not Your Father’s ROI (with Jon Husband). One cherished industrial age concept that is proving particularly difficult to let go of is return on investment (ROI). My new car is one year old! How did that happen? Time keeps on slippin’, slippin’ into the future. Midyear already! How did we get here so quickly? It’s making me dizzy.

ROI 1

Unemployment, Job Creation and Education

Kevin Wheeler

As semiconductor production was sent to Asia, software and bio-tech firms began to emerge and picked up many of the unemployed workers. Facebook Google Bookmarks blogmarks MySpace PDF StumbleUpon Twitter Yahoo!

ROI 2

Edge Perspectives with John Hagel: Creation Nets

John Hagel

Rich discussions of open source software initiatives, for example, tend to restrict their scope to that one domain of collaboration. We found deep insights on creation nets in such diverse domains as software, consumer electronics hardware, motorcycles, apparel, astronomy and big wave surfing.

ROI 2

2008 in retrospect

Jay Cross

Enterprise Twitter (blog). Discussed ROI of Learning at CLO Symposium in San Diego. Most important of all, the Web software provides a social layer that connects people with one another and with information. I’m closing the chapter on 2008 and gearing up for 2009 and beyond. Looking back, I see lots of smoke but little fire. Next year, I intend to start making the world a better place, and that’s going to take more oomph, focus, and work with others.

The Evolving Social Organization

Harold Jarche

Markets such as software, financial services, consulting and consumer goods have to continuously adapt their offers to keep up with changing demands and advances in technology. Cristóbal Conde, CEO of SunGard, a software and IT services company, was recently interviewed in the New York Times [4]. One important social communication tool at SunGard is Yammer, a micro-blogging platform similar to Twitter but used internally.

Full Circle Associates " More on community management (part 3 or "what's in a name")

Nancy White

And Twitter. How do you measure your ROI on intuition? More often they suggest a service role, someone who deals with the rough parts of whatever software you are dealing with and makes sure that the needs of the group are met even if the system doesn’t meet them.

ROI 2

More on community management (part 3 or “what’s in a name”) | Full Circle Associates

Nancy White

And Twitter. How do you measure your ROI on intuition? More often they suggest a service role, someone who deals with the rough parts of whatever software you are dealing with and makes sure that the needs of the group are met even if the system doesn’t meet them.

ROI 2

More on community management (part 3 or “what’s in a name”) | Full Circle Associates

Nancy White

And Twitter. How do you measure your ROI on intuition? More often they suggest a service role, someone who deals with the rough parts of whatever software you are dealing with and makes sure that the needs of the group are met even if the system doesn’t meet them.

More on community management (part 3 or “what’s in a name”) | Full Circle Associates

Nancy White

And Twitter. How do you measure your ROI on intuition? More often they suggest a service role, someone who deals with the rough parts of whatever software you are dealing with and makes sure that the needs of the group are met even if the system doesn’t meet them.

ROI 2

More on community management (part 3 or “what’s in a name”) | Full Circle Associates

Nancy White

And Twitter. How do you measure your ROI on intuition? More often they suggest a service role, someone who deals with the rough parts of whatever software you are dealing with and makes sure that the needs of the group are met even if the system doesn’t meet them.

More on community management (part 3 or “what’s in a name”) | Full Circle Associates

Nancy White

And Twitter. How do you measure your ROI on intuition? More often they suggest a service role, someone who deals with the rough parts of whatever software you are dealing with and makes sure that the needs of the group are met even if the system doesn’t meet them.

ROI 2

More on community management (part 3 or “what’s in a name”) | Full Circle Associates

Nancy White

And Twitter. How do you measure your ROI on intuition? More often they suggest a service role, someone who deals with the rough parts of whatever software you are dealing with and makes sure that the needs of the group are met even if the system doesn’t meet them.

More on community management (part 3 or “what’s in a name”) | Full Circle Associates

Nancy White

And Twitter. How do you measure your ROI on intuition? More often they suggest a service role, someone who deals with the rough parts of whatever software you are dealing with and makes sure that the needs of the group are met even if the system doesn’t meet them.

ROI 2

More on community management (part 3 or “what’s in a name”) | Full Circle Associates

Nancy White

And Twitter. How do you measure your ROI on intuition? More often they suggest a service role, someone who deals with the rough parts of whatever software you are dealing with and makes sure that the needs of the group are met even if the system doesn’t meet them.

ROI 2

More on community management (part 3 or “what’s in a name”) | Full Circle Associates

Nancy White

And Twitter. How do you measure your ROI on intuition? More often they suggest a service role, someone who deals with the rough parts of whatever software you are dealing with and makes sure that the needs of the group are met even if the system doesn’t meet them.

More on community management (part 3 or “what’s in a name”) | Full Circle Associates

Nancy White

And Twitter. How do you measure your ROI on intuition? More often they suggest a service role, someone who deals with the rough parts of whatever software you are dealing with and makes sure that the needs of the group are met even if the system doesn’t meet them.

ROI 2

More on community management (part 3 or “what’s in a name”) | Full Circle Associates

Nancy White

And Twitter. How do you measure your ROI on intuition? More often they suggest a service role, someone who deals with the rough parts of whatever software you are dealing with and makes sure that the needs of the group are met even if the system doesn’t meet them.

ROI 2

eLearning Costs : eLearning Technology

Tony Karrer

Personal Learning Informal Learning Corporate eLearning eLearning Design Authoring Tools Rapid e-Learning Tools eLearning (e-Learning) e-Learning Software Blended e-Learning e-Learning Tools Learning Management Systems (LMS) e-Learning ROI and Metrics Search via eLearning Learning for first time visitors Thursday, September 10, 2009 eLearning Costs : eLearning Technology A reader sent a note asking my opinion on the vendor pricing in The Great eTrain Robbery?

LearnTrends: Backchannel

Jay Cross

Twitter and chat are ubiquitous at conferences now. ADDIE reminds me of project management, software development, product management.common pieces that have ubiqitious purpose. Moderator (Harold Jarche): Waterfall software development was killed by Agile, and so ADDIE will have to go.

Edge Perspectives with John Hagel: Unanswered Questions at Supernova 2007

John Hagel

As I have written before , some interesting new measures are return on attention (ROA), return on information (ROI) and return on skills (ROS) – measure both from the perspective of the firm and of the customer/employee.

Intelligent Communities Summit - Day One

Stephen Downes: Half an Hour

Using tools like Facebook, Twitter and blogs, we launched the campaign. Dan Martell, Co-founder, Martell Homes How many people on Twitter? Drop me a line on Twitter if you have any questions. Moncton Mayor George LeBlanc's Twitter feed.