Not Your Father’s ROI

Jay Cross

Productivity in a Networked era: Not Your Father’s ROI. One cherished industrial age concept that is proving particularly difficult to let go of is return on investment (ROI). But like Pontiacs and Oldsmobiles, old-school ROI’s day in the sun is waning. Traditional ROI.

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Relevance Trumps ROI

Jay Cross

Excerpts from an article by CLO’s Deanna Hartley : Determining Relevance: Tangible vs. Intangible .

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Trending Sources

Online communities learn new practices, report higher ROI

Dion Hinchcliffe

Better integration across the board and real measures of ROI are a hallmark The growing trend of supporting the activities and strategic objectives of a business through digital communities continued to mature and gain refinements this year.

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Online communities learn new practices, report higher ROI

Dion Hinchcliffe

Better integration across the board and real measures of ROI are a hallmark. The growing trend of supporting the activities and strategic objectives of a business through digital communities continued to mature and gain refinements this year. Collaboration

ROI 54

ROI and Metrics in eLearning

Tony Karrer

I'm working on an article around the use of ROI and metrics in eLearning. This level of evaluation will increase the visibility of learning and development efforts, because successful implementation of Level 3 evaluation Internet Time Blog: ROI is toast. ROI is toast. Support - ROI Calculator Training & Support Return on Investment Calculator Investing in Learning: Consider Value, Not Just ROI ROI, or return on investment, is king in today's business world.

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How Much Time Should Your Nonprofit Invest In Different Social Media Channels?

Beth Kanter

Earlier this month, the Ad Council hosted a webinar on the topic of social media ROI with three great social media minds to help us navigate these and other thorny online issues. According to David Almacy, the best five tools to measure social media ROI right now are: TweetDeck.

Social ROI?

Clark Quinn

Someone was stating that talking about ROI of the social network was important but hard to do now, and essentially wondered if there was new thinking in this area. Ok, so I’ve been thinking about this, but not sure what the current state of play is. So let me ask the question. So I’m calling out L&D because they’re only measuring efficiency when they should be measuring impact.

Learning, Corporations and ROI

Kevin Wheeler

UX Metrics for Noobs and Skeptics: An Interview With Richard Dalton

Adaptive Path

MX: Managing Experience Management ROI/Business ValueThey say, if it moves measure it. I’ve been finding myself thinking a lot about how to measure UX lately — mainly to realize that I halfway don’t believe it’s possible. My gripe is that even if you can regularly track and look at numbers (itself no small feat), it’s hard to know what they mean exactly.

High time for ROI

Jay Cross

Following a keynote by Ed Cohen, former CLO at Booz and now head of Satyam Computer Services’ School of Leadership, we launched into a ThinkTank session chaired by Cedric Coco of Lowe’s with observations from Kent Barnett (Knowledge Advisors), Michael Echols (Bellevue University’s Human Capital Lab), and Patti Phillips (of The ROI Institute). ROI is the answer. The conversation in the room implied there was one best way to measure ROI.

eLearning is not the answer

Jay Cross

Business learning ROI Informal Learning Web 2.0eLearning is not a big cost-cutter. Corporations are flocking to eLearning for all the wrong reasons. It’s cheaper: no travel, no facilities cost, no instructor salaries. This sort of fanciful thinking tripped up eLearning ten years ago.

Internet Time Blog » High time for ROI

Jay Cross

selling workplace learning to the HSP

Harold Jarche

One of the questions that was posed to the group of about 30 professionals was how to convince organizational leaders of the return on investment (ROI) for workplace learning. I proposed that if executives ask for the ROI of an initiative, it really means that they do not believe in it.

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What Does the Training Department Do When Training Doesn’t Work?

Charles Jennings

In the ROI world the perfect solution consists of a identifying a clear causal chain linking and isolating training input with ‘hard numbers’ of output. Sometimes isolating ROI is easy, sometimes it’s impossible. The global training industry is large and in growth again post-2008.

What is stopping companies from measuring learning: Skillsets, datasets, toolsets or mindsets?


How long can L&D organizations expect this to continue if they can''t prove to their stakeholders their training tools and programs are effectively influencing employee performance and driving ROI?

Zany times at Corporate Learning Trends

Jay Cross

Sometimes things go so far off the rails that all you can do is chuckle at life’s absurdity. Today at Learn Trends , I demonstrated my ability to screw up everything technical within reach. Harold Jarche, Clark Quinn, Jane Hart, and I had planned to lead a session at noon today to explain the thinking we’ve gone through to develop a lightweight, turn-key social learning platform.


Organizations Don’t Tweet – Review

Harold Jarche

Since the topic of return on investment often comes up from some detractors of social business, here are excerpts from Back to Front ROI. Tweet Managers’ authority is being replaced by the need to influence, so how will they manage in the future?

Everyday heroes

Jay Cross

God knows, the world could use more heroes. What would an agenda for creating everyday heroes look like? So asks psychologist extraordinaire Phillip Zimbardo. Hi HeroCamp! From Zim himself! Everyone has the POTENTIAL to be a hero, but, for whatever reason, most people aren’t incited to practice heroism everyday.


Internet Time Blog » Upcoming presentations

Jay Cross


Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy

Beth Kanter

Finding the ROI. One reason for the disconnect between stated belief in video and video budgets has been the lack of hard data about the return on investment (ROI). It’s no surprise that a tactic with a cost is high and unclear ROI gets minimal resources.

Conferences can be better, a whole lot better

Jay Cross

Provide a generic ROI proposal for attending to send to the boss, saving people the time of working out the value to be extracted from the event. The conference business is booming yet every participant has some major gripe about the way conferences are run. We all think we know better.

You JUST hired this you even know.

Mark Oehlert

When discussions about blocking networks like Twitter and Facebook at the corporate firewall seemed more common (they seem to have settled down but I could be just not hearing the stories), one example I always used was about ROI. how many Twitter followers they have? LinkedIn Connections?

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The Demise of Advertising Business Models

John Hagel

Some more metrics - return on information (ROI) and return on skills (ROS). If we take this logic to the next step, two other metrics become more and more important for both consumers and vendors – ROI and ROS. In this case, ROI stands for return on information. In a blog post earlier this year, I explored the emergence and evolution of new business models enabled by digital technology infrastructures.

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A ‘Field of Dreams’ Industry

Clark Quinn

LinkedIn has released their Workplace Learning report, and one aspect stood out: Only 8% of CEOS see biz impact of L&D, only 4% see ROI. In the movie, Field of Dreams, the character played by Kevin Costner is told “If you build it, they will come.”

Controversy over Informal Learning

Jay Cross

QUESTION: How can we assess the ROI of informal learning? But hold it, how to you assess the ROI of formal learning? When the book on informal learning came out, nay-sayers attacked me as some kind of loony. Some still do. I’ve got a thick skin.

From hierarchies to wirearchies

Harold Jarche

It’s also small enough so that the potential ROI does not drive the company off the rails. Work in the network era needs to be both cooperative and collaborative , meaning that organizations have to support both types of activities.

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The Zeitgeist

Harold Jarche

Businesses often want to see the ROI of something before committing to it. The Zeitgeist (spirit of the age or spirit of the time) is the intellectual fashion or dominant school of thought that typifies and influences the culture of a particular period in time.

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Measure what’s important

Jay Cross

Because they’ve learned a narrow view of Return on Investment, namely ROI as seen through the eyes of a bank loan officer. The leading teacher of ROI-for-L&D is a former banker.).

Business cases are a waste of time!

David Gurteen

By David Gurteen Knowledge managers are always asking how they can obtain support for a KM project by demonstrating the ROI especially as the measuring the ROI of a KM initiative is so difficult. This article by Susan Cramm on the Harvard Business Publishing website is about IT projects but I think is even more applicable to KM projects.

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Download Chapter 1 of “The Purpose Effect” For Free

Dan Pontefract

Too often, we only hear about the “corporate ROI” from working to improve engagement, and fail to talk about the personal impact to people from working in environments that force them to leave their passion and values at the door.

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The future of Chief Marketing Officers and leadership

Ross Dawson

The low rating of finance skills seems to be a significant oversight, given the increased corporate emphasis on measurability and ROI in marketing.

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Finding the time for networked learning

Harold Jarche

The ROI for social media in business is pretty obvious: reducing wasted time. Tweet A survey of small and medium sized businesses (SMB) showed workers spend about half their day on unproductive taks: Knowledge Workers are among the largest staff component in a typical SMB.

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IBM’s Trip to Become A Socially Integrated Enterprise

Luis Suarez

That, to me, is the real ROI of Social Computing. Over the last couple of weeks there have been a number of rather interesting and insightful blog posts that have been covering IBM’s journey to become a social business.

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Future of Conferences: Why People Attend

Jay Cross

Basic foundation skills for those new to the field: ROI, design, media. I’m investigating the future of f2f conferences. Will conferences be disrupted à la newspaper business? Will successful events become communities instead of one-shot deals?

What Learning & Development can learn from Mad Men


Show you how to use content analytics to prove the ROI of your training initiatives. "Our data shows [.]

Corporate Learning Trends- What Endures During Recessions

Kevin Wheeler

ROI is the holy grail of training professionals. They do not need any ROI studies. If they don’t believe this, no amount of ROI proof is likely to change their minds. I spoke at the Global Learning Summit in Singapore last week where I listed the trends that I see emerging around the world that will have wide-ranging effects on corporate learning. I was controversial and tried to offer a different slant on what is emerging as best practice in learning.

Concise take on using informal learning for profitability

Jay Cross

It’s worth it: I can show the ROI. Eavesdrop on a concentrated telephone interview avec moi on how to leverage the informal to improve business results. Thirteen minutes long, and you can bail after five. Paris-based Marc Tirel interviewed me on Skype.

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Competitive knowledge

Harold Jarche

Gaining competitive knowledge is the obvious ROI for fostering internal and external communities of practice. Knowledge itself is not a great business advantage, and if it were, academic institutions would be running circles around the Fortune 100.

How to support informal learning

Jay Cross's Informal Learning

Morris: In Return on Learning , Donald Vanthournout and his associates on Accenture’s Capability Development team claim that their firm achieved an ROI of 353% on its commitment to enterprise learning. Also, what is the most accurate and reliable to measure the ROI of enterprise learning?

Training Evaluation: a mug’s game

Harold Jarche

In Not Your Father’s ROI , Jay Cross suggests: Make a hypothesis of cause and effect. Efficiency is doing things right. Effectiveness is doing the right things. Peter Drucker.