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Ancient present

Doc Searls

Reality 2.0 was my original blog: a pile of stuff I wrote before there were blogs. All of it is old now, but some of it still rings new, connects to what has happened since then, or is going on now. Since Reality 2.0 is deep in the Searls.com basement, I’ve decided to surface some old pieces that might be interesting, for whatever reason.

Buy 52

The Giant Zero

Doc Searls

Yet here on the Giant Zero, everything is either present or not, here or not-here. The world of distance. Fort Lee is the New Jersey town where my father grew up. It’s at the west end of the George Washington Bridge , which he also helped build. At the other end is Manhattan.

Cost 112

After Facebook fails

Doc Searls

The first section of the book opens with a retrospective view of the present from a some point in the near future — say, five or ten years out. Making the rounds is The Facebook Fallacy , a killer essay by Michael Wolff in MIT Technology Review.

How adtech, not ad blocking, breaks the social contract

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Likewise, when I visit a site (same thing, but with purposes inclusive of publishing a document), I am not requesting stuff other than what that site presents to me. Let’s reset our thinking to what a user’s expectations are, when operating a browser and interacting with pages and sites. In my browser, when I visit a page, I am requesting that page. I am not requesting stuff other than that page itself. This was, and remains, what the hypertext protocol (http) provides.

TV 3.0

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Cable could also present viewers with more channels than they could ever get over the air. We’re not watching any less TV. In fact, we’re watching more of it, on more different kinds of screens. Does this mean that TV absorbs the Net, or vice versa? Or neither?

What everything isn’t

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But we can’t operate in the present without some regard for the future, which brings me to a comparison of futurist related ideologies , from H+pedia , which was new to me when I saw this in a post to a list I’m on: Here is my reply to the same list: Must we all be “ists?”. I’m into making the future better than the present by understanding everything I can. We know s**t.

What the ad biz needs is to exorcize direct marketing

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This presents a crisis not only for newspapers, magazines and television — but also, according to the stock market, for Facebook.

Android as a life management platform

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OK, now back to the present. Nearly all smartphones today are optimized to do three things for you: Run apps. Speak to other people. Make you dependent on a phone company. The first two are features. The third is a bug. In time that bug will be exterminated. Meanwhile it helps to look forward to what will happen with #1 and #2 once they’re liberated from #3. Both features are personal. That’s key.

What could be more social than a real marketplace?

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My other idea was based on the ever present loyalty cards for grocery stores , pharmacies, and even cupcake shops in the US. When we say “social” these days, we mostly mean the sites and services of Facebook , Twitter, LinkedIn, Foursquare and other commercial entities. Not talking on the phone or in person. Not meeting at a café. Not blogging, or emailing or even texting. Those things are all retro and passé. Worse, they’re not what marketers get high off of these days.

What can people do with data that companies alone can’t?

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You could present that data to your insurance company or health care provider to get better rates and services from both. After six years on the VRM case, it seems obvious to me that individuals need to be the points of integration for their own data — and of data about them, held by companies.

Curing the commercial Web blues

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Price 71

Cast locally, stream globally

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This is a fundamental reality within which we’re doing business today, and it presents a unique opportunity for us and our employees. Here’s a great idea for local TV news departments: start streaming, 24/7/265, on the Net.

News 75

Outlining vs. Formatting

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Fargo is an organizing tool, good for lists, project plans, narrating your work, presentations, team communication. Dave makes a profound distinction in his post this morning titled Outliners and Word Processors. For the first time I not only grok what I already knew about outlining, but why it’s so much better as a way to write than word processing ever was.

A Mammoth Perspective

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Its last eruption was about 1200 years ago, which is in the geologic present. About 760,000 years ago, a short tick before the geologic present, a large volcano stood where Long Valley is now.

Sell the news, give away the olds

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I went to a presentation of work by Matter-based media startups in New York a couple days ago and got excited about their approach, which is exactly in line with what I’m suggesting with this post: fail forward.

News 40

Will the carriers body-snatch the Net with HTML5?

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Nothing has creeped me out more lately than reading HTML5 – The Catalyst for Network as a Service? by Michael Crossey of Aepona , in Telco 2.0. His topic: NaaS , or Network as a Service. Makes me think, If the network is just a service, is it still the network?

Jive 49

How advertising can regulate itself

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But it is really hard when the prosecution presents the evidence, and it has ad industry fingerprints all over it — every time. When you see an ad for Budweiser on TV, you know who paid for it and why it’s there. You also know it isn’t personal, because it’s brand advertising. But when you see an ad on a website, do you know what it’s doing there? Do you know if its there just for you, or if it’s for anybody? Hard to tell.

Table for two

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According to a presentation given by Nicholas Negroponte at the Sheraton Hotel in downtown Toronto, called “The Information Age: Transforming Technology to Strategy,” here is what you Fat Corporate Bastards think we want: Movies on demand (94% executive approval). The Web as we know it today was two years old in June 1997, when the page below went up. It lasted, according to Archive.org , until October 2010.

Class 44

Book week

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Searls does a great job presenting complex (and often crushingly boring) economic theory in ways that make sense to casual readers. The Intention Economy came out on Tuesday, and coverage has been spreading. Meanwhile, while I’ve been busy at IIW , where VRM mojo has been major. Notes from the many VRM sessions at #IIW14 will appear on this page soon. Meanwhile here are some excerpts pieces that ran this week.

RFP 43

Wanted: Just-the-Facts Maps

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So, having presented those credentials, I rate Google’s Maps mobile app at the top of the current list. In Google sets out future for Maps — Lays down gauntlet to Nokia with plans for personalized, context-aware and ‘emotional’ maps in future , in Rethink Wireless , Caroline Gabriel begins this way: Google may be feeling the heat from an unlikely source, Nokia, at least in its critical Maps business.

Bridges covered

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It was also clear and present evidence of customer-hating corporate venality. My sister and I received a durable lesson in generosity in the summer of 1963, in the heart of Iowa.

A new window of the sole

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But my case was slightly unusual, because I have a condition called pseudoexfoliation syndrome , or PEX, which presents some challenges to the surgery itself. “I see,” we say, when we mean “I understand.”

Study 33

An open letter on patents, 12 years later

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It was written during Esther Dyson ‘s PC Forum, and addressed via blog to those present there. I’m on a list where the subject of patents is being discussed. While thinking about how I might contribute to the conversation, I remembered that I once cared a lot about the subject and wrote some stuff about it. So I did some spelunking through the archives and found the following, now more than twelve years old.

The only issue that matters

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The White House has nice things to say , but has to reconcile present economic growth imperatives with the need to save the planet from ourselves in the long run. Geologists have an informal name for the history of human influence on the Earth. They call it the Anthropocene. It makes sense.

On manners, privacy and evolution

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Public surveillance is far more present, and trusted, in the U.K. In this comment and this one under my last post , Ian Falconer brings up a bunch of interesting points, some of which are summarized by these paragraphs from his first comment… Here in the UK most people over 40 will remember placing calls via a human operator. A real life person who had a direct interaction with both caller and receiver when reversing the call charges.

Boil on

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Saw Pom Wonderful Presents The Greatest Movie Ever Sold yesterday*. Morgan Spurlock is brilliant in the way he is both respectful and gently mocking of all points of view toward the movie’s subject: product placement in movies. That’s why I prefer Spurlock ‘s movies to Michael Moore ‘s movies. Spurlock probes moral conflicts by living through them and sharing the process with his audience. Moore has a moral agenda, and grinds his axes right down to the handle.

Catching up

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The challenge was to present a view of the connected world from five decades back in the past to several more into the future. Some links and thoughts on a Saturday night… The Matrix is still my favorite movie of all time. I explained why here in Linux Journal, back in 2006. Spoke to the Chief of Naval Operations Strategic Studies Group , of the U.S. Naval War College earlier this week, in Southbridge, Mass.

Curing High School

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Thoughts and deeds of the present. The courage of present and all times. So I’m in the midst of my first encounter with PeerIndex , which I found through this Petervan’s Blog post.

Jay Rosen and the Watchdog Web

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I’m going to post to Twitter the five major points I made in my presentation to the #pdfleaks symposium in New York today. I have to say what nearly fifty thousand Twitter followers already know : nobody does a better job of following and writing about what’s going on in journalism than Jay Rosen. The dude just nails it, over and over and over again.

Some perspectives in time and space

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Neither our present blood-feud with the brave dwarfs. First, time. Earth became habitable for primitive life forms some 3.X billion years ago. It will cease to be habitable in another 1 billion years or less, given the rate at which the Sun continues to get hotter, which it has been doing for the duration. Species last, on average, a couple million years. Depending on where you mark our own species start, we are either early or late in that time span.

EmanciPay

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At ProjectVRM we call EmanciPay “a relationship management and voluntary payment framework in which buyers and sellers can present to each other the requirements and options by which they are willing to engage, or are already engaging&#.

Why music radio is dying

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Three reasons: Music on radio is rarely presented by connoisseurs who know more than you do, and you’re glad to learn from. The Rock face of the Music Radio island is eroding away, as station after station falls into the vast digital sea. Here’s a story in Radio Ink about how two FM rockers have been replaced by news and sports broadcasts that were formerly only on the AM band. The illo for the story is a hideously discolored mug shot of the aged Mick Jagger.)

The biggest bust in Santa Barbara is about to go down

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I won’t go into details, because they’re well presented all these stories: Edhat : This old house.

Doc Searls Weblog · Can marketing be conversational?

Doc Searls

Jarrett Interaction Design » Mix 08: Keynote Presentations on March 5, 2008 at 4:54 pm [.] Doc Searls Weblog Home About Subscribe to feed ‹ NYTimes discovers the Paywall doesn’t pay • Earth to Newspapers: Abandon Fort Business. › Can marketing be conversational?

Thought: mobile apps are just hors d’oeuvres

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That’s because pausing is a feature present on the radio and podcasting apps on my phone and other mobile devices scattered around the house, all of which I tend to use for radio listening more than I use an actual radio.

What everything isn’t

Doc Searls

But we can’t operate in the present without some regard for the future, which brings me to a comparison of futurist related ideologies , from H+pedia , which was new to me when I saw this in a post to a list I’m on: Here is my reply to the same list: Must we all be “ists?”. I’m into making the future better than the present by understanding everything I can. We know s**t.

A history lesson in how to automate journalism with war and sports metaphors

Doc Searls

Every presentation is there, including all the slides. What I’ve always loved most about the Web† is how it allows each of us to publish on our own, as individuals, for the whole world. I started doing that as soon as I could get a dial-up account with a nearby ISP (the late Batnet of Palo Alto) in 1995. Here is one of my first pieces, published in Reality 2.0 , a directory within my self-hosted Searls.com site.

Live blogging Studio 20?s Open Studio at NYU

Doc Searls

Below is my live blogging, in outline form, of the final presentations of work by NYU graduate journalism students in Jay Rosen’s Studio 20 class, which I’ve served for three semesters as a visiting scholar. Presentation.

Revisiting the last great comet

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Bonus links from the present: Comet may help light up our days heraldsun.com.au).

A blast from the independent past

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Back to the present. I just ran across a post (below) on my old blog from Tuesday, July 12, 2005 : a few months less than ten years ago. It was at the tail end of what Tantek Çelik calls the Independent Web. He gives the time frame for that as roughly 2001-2005, peaking in 2003 or so.