What’s in your social media measurement tool box and why?
NOVEMBER 17, 2011
Shari warns that there’s a lot of data points to collect,”so choose a few things to monitor or track, and then develop a workflow that will allow you to gain a big picture view. Kami Huyse , Zoetica, points to Lithium , a monitoring and measurement tool. Rob Stuart, who passed away recently and who was instrumental in the creation of the nonprofit technology movement always had a favorite question, “What tools are in your tool box?”