Exploring Business Types and Business Models
MARCH 20, 2017
But I’ve also written a lot about business types/roles, including a popular Harvard Business Review article almost 20 years ago. Many of you have approached me to ask, so what’s the difference between a business model and a business type? And, if there is a difference, what business models should each business type adopt? And, not to keep you in suspense, there is a difference between business models and business types as I use them. OK, I’ve created some confusion.