Don’t drink the informal learning snake oil
Jay Cross
JUNE 21, 2012
The Tragedy of eLearning. The 1999 Online Learning conference in Los Angeles was ground zero for eLearning. CBT Systems told the world it was being reincarnated as SmartForce, the eLearning Company. When we unveiled signs at the SmartForce booth, we were the only vendor who mentioned eLearning in the crowded exhibition area. Yet at the ASTD Conference six months later, dozens of vendors claimed to have eLearning. The term eLearning is now meaningless.
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