The Legend of Apple and Xerox PARC and the Truth About Innovation
JANUARY 12, 2012
One of his choices this year is a New Yorker article by bestselling author Malcolm Gladwell - Creation Myth: Xerox PARC, Apple, and the truth about innovation. He uses Steve Jobs’ legendary 1979 visit to Xerox PARC as the springboard for his reflections on the nature of revolutionary innovations. In the 1970s, PARC was the mecca for innovation in computing. But, did they actually steal the design for the Lisa and the Macintosh from Xerox, the legend implies?