Digital Analytics Basics: Free Online Academy from Google
OCTOBER 2, 2013
For many nonprofits, Google Analytics is the tool of choice for measuring traffic, reach, engagement, and action primarily because it is free. While it is somewhat easy to use, some of the more valuable features may require a little tutoring to understand and use. That training was either expensive or a hodge podge of low cost webinars and free video tutorials available on the web. The instructor is Google Analytics Evangelist Andrew Cutroni.