Infomediaries - A Significant Untapped Opportunity
APRIL 24, 2019
The book is Net Worth: Shaping Markets When Customers Make the Rules and I wrote it with my friend and collaborator, Marc Singer. Third, we as customers were facing more and more choices in terms of products and services that were rapidly evolving. Other, largely untapped, areas would involve needs like raising small children, pursuing lifelong learning, or remaining productive and fulfilled post-retirement.