Most of my team members come from my client's organization. In the past six months, I've been leading design teams of twenty, sometimes thirty people. Some of these people are designers, but the majority are managers, business strategists, front-line workers, and P&L owners. Honor the gathering. Establish shared reference. MORE >>

The exciting news is that there are plenty of companies and organizations that are proving to be very successful by not dumbing down their products. The permeation of software in society has given everyone the opportunity to do what only professionals were capable of in years past. The web has only accelerated its progression. Explicit? MORE >>

If you can purposefully plan for and design a birthday party, you can purposefully plan for and design how a customer engages with the products and services of an organization. Oliver Reichenstein’s recent article “Can experience be designed?&# sparked a lively discussion here at Adaptive Path. MORE >>

With the baseline set that a prototyping tool must enable us to create effective prototypes (above), we look at our particular organization to see what will fit. Are we part of a large organization that needs to navigate the murky waters of corporate politics and different perspectives with our prototype? Making Effective Prototypes. MORE >>

When was the last time you saw this diverse of a group in any other organization getting together to consider their customer's experience? They help you and your organization see the experience from the outside-in, helping you see and talk about how changes in operations, technology, and organization can bring about a better experience. MORE >>