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The Facebook Research

Stephen Downes: Half an Hour

The Facebook experiments are actually very clever. The content stream is the presentation of everyone else''s material to an individual user. So, in my content stream, I get stuff from Rod, stuff from my family, stuff from Moncton Free Press, stuff from the City, etc., They are experimenting with what counts as ''relevant''.

I Unfriended You On Facebook. Are We Still Friends?

Dan Pontefract

You're reading fresh content from Dan Pontefract at Brave New Org: Facebook. seem to carry on well with them without Facebook.

How To Use Facebook Metrics To Give Your Audience the Content They Want Most

Beth Kanter

Content Analysis of Comments on post and shares. Content Engagement MeasurementSource: Uploaded by user via Beth on Pinterest. Virility.

Will Content Blocking push Apple into advertising’s wheat business?

Doc Searls

The company is also taking sides against both — especially adtech — by supporting Content Blocking in a new breed of mobile phone apps we can expect to see in iOS 9 , Apple’s next mobile operating system, due next month. Yet Content Blocking should stop iAd ads as dead as all the rest, one would assume. Plain and simple.

Content Curation Primer

Beth Kanter

What is Content Curation? Content curators have integrated this skill into their daily routine. Why is Content Curation Valuable?

7 Tips for Using Quotes for Your Nonprofit’s Content Strategy

Beth Kanter

Here’s some tips to help your nonprofit put this simple, but effective content type into use to reach your goals. 1. Content

Five Steps to Making Your Content Mobile Ready

Dawn of Learning

To date, however, according to Bersin by Deloitte, only 12% of learning content is mobile-enabled. Going Agile with content nuggets.

Content Curation: The Art and Science of Spotting Awesome

Beth Kanter

” UpWell Content Curation Guidelines - The Mobilisation Lab. Scouts: Is always look for new, credible and interesting content sources.

How Facebook Changes Are Impacting Engagement on Brand Pages and What Nonprofits Should Do About It

Beth Kanter

If the audience is local, it is important to framing content and issues for local geographic area. Content Engagement Facebook

Content as Icebergs

Doc Searls

(Cross posted from this at Facebook). In Snow on the Water I wrote about the ‘low threshold of death” for what media folks call “content” — which always seemed to me like another word for packing material. Twenty-five straight minutes of content!” So I think about content death a lot. Or not.

Content Strategy, Creation, Organization, and Measurement

Beth Kanter

So we want to make sure that we getting conversions from our content — which, depending on the content type, is a variety of next actions.”

Facebook Brand Pages: How To Be Ready

Beth Kanter

Are you ready for possible new changes to Facebook Brand pages? Source: Mari Smith. Here they are: 1. link]. Tips Tools and Tactics

Can Memes for Good Work for your Nonprofit’s Content Strategy? Not on Facebook!

Beth Kanter

In this TechCrunch post , it explains how the Facebook newsfeed is changing for brands. Now, Facebook is saying you’re wrong.

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7 Fantastic Free or Low Cost Sources To Get Images for Your Content Strategy

Beth Kanter

Images, visuals, videos, and infographics are being staples of nonprofit’s content strategy, especially for social channels.

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How To Easily Repurpose Your Content for Social Channels

Beth Kanter

Take the example from National Wildlife Federation to engage its audiences around the 2013 Green Inaugural Ball event on Facebook and Twitter.

How To Use Negative Feedback on Facebook To Improve Your Content Strategy

Beth Kanter

Facebook recently made a change to the EdgeRank Algorithm that increased the importance of Negative Feedback. Flickr Photo by Damian Devilla.

The Art of Less As More: Micro Content

Beth Kanter

What is micro content anyway? Flickr Image by theamarand. However, here’s one to think about data visualizations. Tricks of the Trade.

3 Must-Have Productivity Tools for Creating Visual Content for Social Channels

Beth Kanter

Facebook has a useful tool that can help you determine what percentage of your image is text.  (It seems to only work with the Explorer browser).

Where news website traffic comes from: Google vs Facebook

Ross Dawson

Among the interesting insights was data on how news website traffic comes from Google and Facebook, shown below.

Lists As Part of Your Content Strategy: A Short List of Tips and Tools

Beth Kanter

Short List of List Making Tools for Content Curation. 1. Content There are also FUQs and FROs.

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Six Things Nonprofits Should Know About Facebook Ads

Beth Kanter

Note From Beth: Here’s some quick tips on using Facebook Ads. Ads appear on the right hand side of the Facebook newsfeed. 002 CPI.

#FacebookAdGrants: What Nonprofits Need More Than a Facebook Donate Button

Beth Kanter

Over the years,  I’ve attended events where a representatives from Facebook shared with nonprofits how to use the platform more effectively.

More facebook

George Siemens

One of the best descriptions of facebook that I’ve seen (on a blog comment somewhere) was: CIA+McDonald’s=Facebook. This formula addresses the secret and intrusive aspect of Facebook…and draws attention to broad appeal and exceptional ease of use/access.

Meaning & the content heresy

Dave Snowden

The key thing is to realise that meaning is not in the content, meaning is an emergent property of content, signifiers, interpretation over time.

Facebook provides more this-like-that instead of this-oh-that! (Or relevancy, interestingingness, and serendipity)

David Weinberger

Facebook has opted for relevancy. So, I understand how this new move makes for happier users and thus makes Facebook richer and safer.

How Nonprofits Can Use Measurement To Adapt to the Facebook Algorithm Change

Beth Kanter

How Nonprofits Can Use Measurement to Adapt to the Facebook Algorithm Change – guest post by Meghan Keaney Anderson, Hubspot. Funny?

One Simple Secret to Social Media Success: Post Consistent Content Your Audience Loves

Beth Kanter

Post consistent content that your audience loves and your social media will be successful.   Is it that simple? Six Types of Visual Content.

What Can Nonprofits Learn from Robin Good, the Best Content Curator on the Planet?

Beth Kanter

Content Curation for Nonprofits. This area,  content curation , is a social media competency that I’m focusing  in my own learning and teaching.

The many and varied risk factors in Facebook’s IPO

Ross Dawson

To save you reading it all, here is a highly selective summary of just a few of the interesting risk factors Facebook points to in its IPO filing : If we fail to retain existing users or add new users, or if our users decrease their level of engagement with Facebook, our revenue, financial results, and business may be significantly harmed.

Forget Coffee Spoons: I Can Now Measure Out My Life With Facebook Status Updates

Beth Kanter

The average Facebook user has 150 friends, any of whom could be your next top supporter! Changed Environment:  Facebook Becomes The Internet.

How To Make Content Creation More Efficient: Use An Idea Dashboard

Beth Kanter

Review upcoming content for programs, campaigns, and other organizational activities. Then it is time to create content. Content

An Interview With Facebook’s Libby Leffler: Facebook and Nonprofits

Beth Kanter

What are some of the big objectives of Facebook as you work with causes and nonprofits? How long have you worked at Facebook?

Facebook Changes for Organization Pages: Focus On Results

Beth Kanter

” The Red Cross uses a ladder of engagement to move people beyond the likes on Facebook from awareness all the way to volunteering.

Facebook as a blogging platform

Euen Semple

As people have moved into places like Facebook and Twitter the energy has moved away from blogging to some extent. Less comments and less people using RSS to track conversations. I, like many bloggers, used to post links to my blog posts on Facebook or Google+. Blogging is still one of the most useful and fun things you can do.

Nonprofits and Content Strategy: The Wisdom of the Network

Beth Kanter

asked Miriam if she would summarize what she learned about nonprofits and content strategy in a guest post and here it is. Copyblogger.

Blogging is fragmenting into multi-platform content creation – long live blogging!

Ross Dawson

Third , young people under 18 are certainly not drifting to Twitter, but to social networks such as Facebook. First , blogs are not waning.

Message It: How to Make the Most of Your New Facebook Page

Beth Kanter

Ash Shepherd wrote a guest post earlier this week that offered fabulous templates and steps for developing the graphic images for your Facebook Page.

Getting Insight from Facebook Insight Requires Sense Making Skills

Beth Kanter

And, those purple dots represent frequency of content.   A bigger dots means more frequent postings, not dots means no content posted.

A Dog Named Red Helps Best Friends Animal Society Get Results on Facebook

Beth Kanter

For several years now, nonprofits have been investing time, energy and money building Facebook pages and working to engage supporters on Facebook.

How To Create A Terrific Facebook Cover Image If You Don’t Have Resources To Hire A Designer

Beth Kanter

How To Create A Terrific Facebook Cover Image If  You Don’t Have Resources To Hire A Designer  by Guest Post Ash Shepherd. Debra Askanase.