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How True Advertising Can Save Journalism From Drowning in a Sea of Content

Doc Searls

Journalism is in a world of hurt because it has been marginalized by a new business model that requires maximizing “content” instead.

Figuring Out Content Strategy

Adaptive Path

I honestly can’t understand how I’ve gone as long as I have without really digging into content strategy; it just seems so obvious now.

Content Curators

Dan Pontefract

In a world where the pure volume of digital content swells with each passing day, we mustn’t cave into a digital only existence.

Content engineering

Clark Quinn

We’ve heard about learning engineering and while the focus is on experience design, the pragmatics include designing content to create the context, resources, and motivation for the activity. And it’s time we step beyond just hardwiring this content together, and start treating it as professionals. strategy technology

a simpler approach to content management

Harold Jarche

There is relevant and irrelevant content. The relevant content is often found through referrals. The best example of a CMS is the Web.

Content isn’t a silo

Clark Quinn

Consequently, so too is content. Content is used in many ways, whether via apps, through the web, or print. Our silos are breaking down.

Why Content Curation Should be in Your Skillset

Jay Cross

An example: How Jay Cross Curates Content. Wise interpretation is what adds value to the content. It starts in a gallery. articles.

Content/Practice Ratio?

Clark Quinn

So, I’d roughly (and generously) estimate that the ratio is around 80:20 for content: practice. So, two questions: do we just need more practice, or do we also have too much content. Yes, designing practice is harder than just delivering content, but it’s not that much harder to develop more than just to develop some.

Will Content Blocking push Apple into advertising’s wheat business?

Doc Searls

The company is also taking sides against both — especially adtech — by supporting Content Blocking in a new breed of mobile phone apps we can expect to see in iOS 9 , Apple’s next mobile operating system, due next month. Yet Content Blocking should stop iAd ads as dead as all the rest, one would assume. Plain and simple.

Five Steps to Making Your Content Mobile Ready

Xyleme

To date, however, according to Bersin by Deloitte, only 12% of learning content is mobile-enabled. Going Agile with content nuggets.

Under the ‘Content’ Cover

Clark Quinn

Too often I see instructional design training and tools, in addition to talking about ‘objectives’ and ‘assessment’ (which I tend to call ‘practice’, for hopefully obvious reasons), talking about ‘content’. So if we’re not scaffolding here, we run the risk of creating content that may be well-written, but isn’t well- designed. Right?

What Comes First, Content Creation or Curation?

Beth Kanter

A debate in content marketing circles is whether or not you should simply focus on creating original content and forget content curation.

Content and continuous learning: The cornerstones of a learning architecture

Xyleme

A seemingly inevitable aspect of bolstering L&D organizations and creating a more robust learning architecture is content. Key takeaways.

Apple’s content blocking is chemo for the cancer of adtech

Doc Searls

That’s why they’re enabling “content blocking” in iOS 9 (the new mobile operating system that will soon go in your iPhone and iPad). Says Apple , “Content Blocking* gives your extensions a fast and efficient way to block cookies, images, resources, pop-ups, and other content.”

Content Strategy, Creation, Organization, and Measurement

Beth Kanter

So we want to make sure that we getting conversions from our content — which, depending on the content type, is a variety of next actions.”

What do the 24 #C2Xmas resources tell us about how to design modern content and learning experiences?

Jane Hart

So what do these 24 resources tell us about how to design content and learning experiences for the modern workplace? Here they are in one list – with my thoughts about what each one tells us about content and learning experience design. Learn Free Magic Tricks – content has to be contextually relevant though.

It’s not about the content

Jay Cross

For any given subject, they planned to write the initial content themselves to insure it was the very best. What did I think? Reality is messy.

Successful Social Media Content Strategy Is A Continuous Improvement for Nonprofits

Beth Kanter

Format Templates , Content Asset Organizing Tools, and scheduling software that covers this whole process. Content Tips Tools and Tactics

Does Extreme Content Delivery = Learning?

Beth Kanter

Or do you learn better when you get a chance to process the content every 15 minutes by thinking about it quietly or talking with a peer?

The top 10 opportunity costs for single source content strategy

Xyleme

When you think about your company''s digital learning content strategy, what''s the first thing that comes to mind? Virtual Classrooms?

Cost 78

7 Tips for Using Quotes for Your Nonprofit’s Content Strategy

Beth Kanter

Here’s some tips to help your nonprofit put this simple, but effective content type into use to reach your goals. Content

Content is King: The Top 5 Killer Reasons You Need to Attend the Bersin - Caterpillar Webinar

Xyleme

Content strategy. Did you further know that Content Capability is one of three critical differentiators between HILO and others? Events

Content Curation: The Art and Science of Spotting Awesome

Beth Kanter

” UpWell Content Curation Guidelines - The Mobilisation Lab. Scouts: Is always look for new, credible and interesting content sources.

The Art of Less As More: Micro Content

Beth Kanter

has published this really useful and free e-book on Micro Content. What is micro content anyway? Visual.ly Flickr Image by theamarand.

Humor As Part of Nonprofit Social Content and Engagement Strategy: Hilarious Examples

Beth Kanter

According to a recent survey by OTX , 43% of respondents say they have shared content on social media sites because it is funny. Content

single-source learning content development…

Xyleme

Open the Instructor Guide make the change Open the Student Guide, make the same changes Open the PowerPoint, make the same changes… oh just thought of a better way to say that (repeat steps 1 and 2) Open the Web Course and make the same change Save and deploy Oops, someone noticed a error in the new content…. EEEKKKKK! Well help is here.

How Nonprofits Get Significant Value from Content Curation

Beth Kanter

The topic is “ The Unanticipated Benefits of Content Curation for Nonprofits.” Instead, content curation helps us keep focused.

7 Fantastic Free or Low Cost Sources To Get Images for Your Content Strategy

Beth Kanter

Images, visuals, videos, and infographics are being staples of nonprofit’s content strategy, especially for social channels.

Cost 54

How To Easily Repurpose Your Content for Social Channels

Beth Kanter

What is your favorite visual editing tool for optimizing social content? Content VisualCombining Images –Before/after pics, infographs.

3 reasons to change your learning content management strategy now

Xyleme

The technology market research firm Radicati Group estimates the enterprise content management market will bloom from $5.1 billion by 2017.

Meaning & the content heresy

Dave Snowden

The key thing is to realise that meaning is not in the content, meaning is an emergent property of content, signifiers, interpretation over time.

7 Tips To Help You Focus In Age of Distraction: Are You Content Fried!

Beth Kanter

Then there’s the whole other world of organizational content that you need to consume or create to get stuff done!

The Unexpected Benefits From Content Curation

Beth Kanter

In January of this year, I predicted that 2012 would be the year of content curation. ContentMore about that later.

Lists As Part of Your Content Strategy: A Short List of Tips and Tools

Beth Kanter

But who knew that they could be useful as part of your content strategy or for content curation? So, here’s my list about making lists.

List 45

3 Must-Have Productivity Tools for Creating Visual Content for Social Channels

Beth Kanter

What’s in your visual content tool box? You are on a roll! Keep calm and create some text overlay images! It tells you the percentage.

Are You Content Creation Impaired? Here’s Some Tips and Resources

Beth Kanter

Content Marketing: Overviews, Context, and Frameworks. The post starts with a quick video giving you the history of content marketing.

Content Curation for Nonprofits – Notes from #13ntccur8

Beth Kanter

The session was designed to balance content delivery with peer interaction. ” Content from where I found this excellent resource.

How To Use Facebook Metrics To Give Your Audience the Content They Want Most

Beth Kanter

Content Analysis of Comments on post and shares. I also pay attention to and test these variables: Time of Day, Day of Week, Content Type.

Content as Icebergs

Doc Searls

In Snow on the Water I wrote about the ‘low threshold of death” for what media folks call “content” — which always seemed to me like another word for packing material. Twenty-five straight minutes of content!” So I think about content death a lot. (Cross posted from this at Facebook). But to where?

Pinterest: A Tool To Curate Relevant Visual Content for Your Audience

Beth Kanter

But if you want to be successful, you must curate and share relevant content. Content VisualMy Pinboards on Pinterest. Source: Elad Blog.